A Realtor’s Guide to Landing Pages & Lead Generation

  What are Landing Pages? Landing Pages are single pages on your website that generally deal with one particular topic or idea; the endgame of which is to capture leads, either through site signup or the filling out of a contact form. For REALTORS®, Landing Pages are

When is it Time for a Website Change?

You’re probably pretty busy with all the logistics of your real estate business operations. Whenever you check out your own website, everything seems okay. After all, you’re still getting some leads and nobody seems to be complaining about it. But how do you really know if your

The True Importance of a Responsive Website

Why Responsive is the Way to Go Have you ever made your way to a website with something you’re interested in buying, but as soon as you attempt to click through the display isn’t properly formatted? Have you tried to get onto a site that wasn’t mobile

Unlocking the Mystery of the Web Form

Helping Get You Leads Web forms, otherwise known as “Contact Us” forms or “Call to Actions”, are one of the most critical components to every successful website design. Sure, you want a flashy splash screen that gets your leads’ attention. But what is the final objective of

Real Estate Tips: Spooktacular Marketing Ideas

Leveraging Halloween in your Real Estate Marketing Strategy Halloween is right around the corner, and that means it’s time to bring out all things dark and spooky. This holiday is not just for kids anymore; adults love getting in on the fun too, so your real estate

Brokerage Tips: Attracting Top Talent

4 Top Tips for Attracting Top Talent to Your Real Estate Agency No real estate agency can be truly successful without talented agents in its work force. It should be a primary goal of your agency to attract the top up-and-coming talent in the industry. So, how

Brokerage Tips: Technology

The Importance of the RIGHT Technology for Your Office In today’s modern world, there are so many technology options on the market that it’s enough to make your head spin. Sure, you could run around trying them all out to find the one that is the best

Pinning Down Online Marketing with Pintrest

Why Pintrest Is a Realtor’s Best Friend Pintrest was made for the real estate industry – or at least it looks that way. This fluid, engaging, and highly visual social media platform is an essential for any realtor’s marketing toolbox. It captivates. It connects – and it

Real Estate Marketing & Millennials

Tapping into the Millennial Real Estate Market Millennials have officially reached prime property buying age. If you aren’t effectively targeting this fast-paced, knowledge-hungry generation right now, then you are missing out on a huge chunk of the home buying market. The median age of first time entrants

Redman’s Summer of Productivity

While most were enjoying the wonderful summer weather, Redman Tech was hard at work bringing you more website features and updates to the Redman workstation. Here’s a quick recap of all we have done this summer! New Hot Header Upload Redman Pro clients can now upload custom