Techno-babble Archive

SEO Versus Content Marketing

Let me ask you this: When you hear the letters SEO, what comes to your mind? “Rankings in Google searches.” “Crazy back-end nerdy work.” “Links and website structure thingys that have no meaning, but incredible cost.” Sadly, for many people SEO means all of these things, and

Don’t Be Fooled! Domain Registry of Canada Scam

“A company called “Domain Registry of Canada” sends mass volumes of postal mail directly to domain owners. The letters are designed to appear as though the Domain Registry of Canada is some sort of official government organization or is somehow related to the Canadian Internet Registration Authoritty (CIRA). Beware! The

5 Things Your Redman Tech Website Can Do That You’ve Probably Forgotten

Your Redman Tech real estate website is more than just a place to put your photo and your phone number— it is designed to be a lead generating tool, to help you grow your business, and to help you expand your network! It’s also built with some

Gmail’s Inbox Tabs: Good or Bad?

Gmail’s Inbox Tabs Come With A Warning Label If you are using a Gmail account for marketing or communications, you may have noticed their inbox settings recently changed. Gmail’s new system classifies your messages into categories such as: Promotions, Updates, and Social. You can choose different categories

Is Your Real Estate Website Responsive?

According to the Internet Trends Research conducted in 2010, mobile internet usage will surpass computer or laptop usage by 2014. While this statistic may come as a shock to you, consider the following: most humans respond to sound, light, and touch. Since 2007, there’s been a rising

Twitter: A New Era

Early last week Twitter shut down its “Twitter API” (version 1) and as a result that forced a number of tools and features that depended on it to be permanently retired. For those not familiar with the term API, it stands for “Application Programming Interface”, but in

Top 5 IOS Apps For REALTORS®

Real estate agents work in a fast-paced ever changing environments. Most of them have smart phones or tablets to help them stay current with their day-to-day tasks and organizational purposes. While the battle between carriers over who’s better is ongoing, arguably most real estate agents use iPhones

Top 5 ways to backup your computer

We’ve all been there: sitting in front of the computer staring at the spinning wheel of death (or the upside down sand clock if you’re not a Mac user) thinking, “Man, I hope I saved that document.” One of the worse technology mishaps that could happen to

Crowdsourcing and Real Estate

The hot new trend: Crowdsourcing How are you connecting with your clients? Are you reaching them on a personal level? If you want to transform leads into clients and potential home buyers into new homeowners, you need to asses how you are building your relationships. A growing

Real Estate Videos You Should Have

Do you have videos on your real estate website? We all know videos are an excellent visual tool to have on your real estate website, but are you using this tool adequately? In today’s online real estate market, the competition is fierce. So you want to stand