Real Estate Marketing Archive

Making Your Own Mark In Real Estate

“Making your mark on the world is hard. If it were easy, everybody would do it. But it’s not. It takes patience, it takes commitment, and it comes with plenty of failure along the way. The real test is not whether you avoid this failure, because you

Get The Listing At The Right Price!

Discussion with Homeowner on how to Get The Listing at the Right Price Looking for advice on how to start your dialogue with a potential seller? The following is an example of what I would suggest to discuss with the homeowner during a Home Evaluation or potential

Building A Relationship Based Business

” Regardless of the changing market conditions, the real estate business will remain relationship based” – CEO John L Scott Real Estate The business of real estate revolves around providing service to the public. The greater the number of customers that you are serving, the greater your

Time = Money (part one)

Time = Money…It’s an old cliché that we all know and understand, but to what extent do you apply it to your real estate career? Real Estate Professionals are the athletes of the business world, and as an athlete with many commitments, you need a strategy! The

Confidence + Real Estate = Better Success Rate

How do you feel about yourself? This is a significant question to ask! The perception one has of themselves and their surroundings can also be thought of as confidence. Confidence you exude to the world, or lack of, even the positive versus negative outlook that you project,

Does Your Website Speak to its Ideal (Target) Audience?

You may think that once your website is completed, the work is done and all you need to do is sit back, relax and watch as the leads flood in. I wish I could say that I could wave my magic wand and this would really be

The Good, The Bad & The Ugly???

Add a Headshot to Your Personal Branding Toolbox A professional picture says a thousand words. It can persuade a potential client to call or not to call! Having your face prominently displayed on your marketing material demonstrates honesty and credibility, it says, “This is the face of

Domain Drain? – Not sure what to choose…

Not sure what a domain name or URL really is? Think of it as your address on the web as you would your address for your house. It is one way in which Internet users can find you.  For example the domain name for the Redman Technologies

Let Your Passion For Real Estate Shine Through

Does Your Excitement For The Business Show On Your Website and Other Promotions? During my first year in the real estate business I came into a competition for a listing with one of Edmonton’s most respected and productive Realtors. I went on the appointment to give it

Promotional Tactics to Increase Web Traffic

Get the word out about who you are, what you do and ultimately how you can help your potential clients! Here is a simple list of ten to get you thinking: 1) Word of Mouth – Tell Everyone about your website as this is usually the easiest way