When it comes to your website, many Real Estate Agents always focus on traffic, traffic and more traffic. We agree, traffic is great, however, it is not the only component that you should think about and measure.
Content is just as key and typically when written well – awesome amounts of traffic will emerge. At the end of the day, Real Estate is about the numbers, the goal however, is to get the right kind of people (numbers) to your website – the people that are actively ready to buy or sell.
When content is focused and written well, it can be viewed as one of your key marketing opportunities and best of all, all it takes is time to do. Quality content shows your potential real estate clients that you know what you are talking about and that they can trust you in one of the most major decisions of their lives – buying or selling a home.
Not Sure What To Write?
The question we always get asked by customers is what should I write about? This can be extremely stressful, however, writing great content is really simpler than you think.
As a Real Estate expert, you are asked day-in and day-out about the real estate market, so it only makes sense to write about exactly that:
– When is a good time to sell?
– Should I buy my new house first prior to selling?
– How can I get pre-approved?
– What are the best neighbourhoods to live in/raise a family?
– What types of renovations will increase our homes selling value?
– and the list can really go on…
Remember, your clients are looking for simple, plain english answers to the questions they need help with. They are not looking for one page essays…they are looking for quick, insightful info.
So what are you waiting for…get started on your new content today for your real estate blog or real estate website.
Don’t have time or looking for assistance – Redman is here to help! We have an awesome writing team ready to help you with enhancing your website and blog content today. Find out about our content writing packages now!
Sign-up For FREE Updates
