From the looks of it, social media is here to stay. Social Media channels have become a popular way for young and old to communicate and share ideas alike. As a result, it is increasingly important to view social media as another means to showcase and build your brand’s awareness.

Most online system’s like – Facebook, Twitter and Linkedin have been built in such a way to promote individuality – highlight your unique attributes from another account. Most of the customization can also be done in house or a company like us, Redman, can help finesse elements of them to better match your overall brand’s marketing.

For Facebook, we recommend:

  • Creating a brand focused Profile Image for your Facebook Page. For your personal profile, it is best to showcase a more fun, casual look of yourself
  • Think about having a welcome page made – highlighting key elements of your company and linking buttons back to parts of your website
  • Do you do monthly newsletters? Redman can build in a custom form/page that auto-adds people to your newsletter fan base
  • What about adding an “About The Team” page directly on Facebook
  • Or, add Redman’s new Facebook Listing App to your business Page
  • Don’t forget to write content and info about your business in the info section provided by Facebook

You want to think of your Facebook page as your own micro-website!

Twitter and Youtube:

  • Did you know that you can customize the background of your twitter account? It’s what us web designer’s refer to us “custom skins”!
  • What about tweaking the colors of the font to better match your companies colors?

Remember – you want to think of your social media marketing efforts as purely an extension of your real estate website and your brand. Redman is here to help you facilitate the best way to bring all these elements together into a cohesive whole. Contact us to learn more today!

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