Want to improve your SEO on LinkedIn?
Canada’s most popular professional networking website can also be a REALTOR’S® best friend.
Are you using LinkedIn to its full capacity? With the right modifications to your profile, you can improve your search engine optimization (SEO), increase your website’s rankings, and reach a wider target audience. Below are some tips on improving your LinkedIn profile:
Finish what you started. Make sure that your profile is in tip-top shape. Add your strengths, areas of specialty and interests.
Work History. Have you worked in other areas besides Real Estate? Post your work history, jobs or experience even if they seem unrelated to the industry you currently work in. Improving your SEO opens the door for the right potential employer to find you!
Endorse. Endorsements are an excellent way to market yourself on LinkedIn. They show credibility and highlight your skills. To read more on how Endorsements can benefit you, read our blog “LinkedIn Endorsements- How REALTORS® benefit”
Network. Don’t just plug your information on LinkedIn and leave it unattended for six months. Use the website to network! Join groups, participate in LinkedIn Discussions and share updates on listings, open houses or interesting market trends. Being active on the site will boost your visibility and SEO.
Customization. Did you know you can customize your LinkedIn URL? By doing so, you can instantly boost your SEO. We recommend you create a URL with your name or company name. Stay tuned for our upcoming blog: “Customizing Your LinkedIn URL.”
Networking websites such as LinkedIn give REALTORS® the pen and paper they need to succeed; how you market what you write is up to you.
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