Redman Technologies blends cutting edge tech-savvy with years of hands-on real estate experience and the highest quality client support. Our team is comprised of young passionate members with a varied set of skills who constantly push themselves to discover new ways of doing things.
Our goal with the new business cards was to create something that represented Redman’s culture and young personality, while still appealing to those clients who were more comfortable in a formal setting.
By combining innovative new technologies, clean polished design, and a bit of quirkiness, we created business cards that stand out from the crowd.
Each member of the Redman team has personalized elements on their business card. From our distinctive greetings, like ‘Haai’ found on our Creative Director Mark Jooste’s card, to including everyones office nickname, each team member’s business card is tailored to them.
In addition to being a fun element, our nicknames often translate the technical and sometimes confusing or general titles associated with our jobs. As an example ‘Database Artist’, the nickname of one of our Programmers Nick Abboud, lets our clients know that he is a Programmer who happens to specialize in databases.
A huge trend in print marketing this year is the use of QR codes. A QR code is a small bar code that can be read by mobile devices to perform certain automated tasks. These tasks can be anything from sending a client to a specific webpage, to adding your contact information directly into their phone. As a way to include additional information on the card without cluttering the design, our QR code brings a client to the section of the Redman website where they can find out more about our team’s members. (For more information on QR codes and how you can use them, please visit the Redman Support site.)
Taking into account that most of our interaction with our client is done through email or over the phone, Redman took the bold step of not including our physical address or fax number on the cards, but rather focused on our phone number, email and social media links. By limiting the contact information on the cards, we help guide our clients to the best, most effective way to contact us. If a client wishes to contact us via another medium, our full contact information is always available 24/7 on the Redman website.
By applying the latest technology and trends to the ever changing real estate industry, Redman Tech has updated their print marketing to not only fit their business’ goals, but to further extend the reach of their brand.
If you would like more information about Redman Tech and real estate websites, contact us today!
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